Automated Feature Comparison

Competitor Feature Comparison Made Simple

Stop spending hours building spreadsheets. RivalMatrix automatically generates side-by-side feature comparisons with your competitors in minutes—always accurate, always up-to-date.

5 min
To full comparison
50+
Features tracked
100%
Automated

Why Product Teams Love RivalMatrix

The fastest way to understand your competitive feature landscape

Automated Feature Extraction

Stop manually documenting competitor features. Our AI automatically extracts and categorizes features from competitor websites.

Visual Comparison Matrix

Beautiful, interactive feature comparison tables that make it easy to see where you lead and where competitors have advantages.

Always Up-to-Date

Competitor features change constantly. RivalMatrix automatically updates your comparison matrix when competitors add or remove features.

Export & Share Reports

Download professional comparison reports as PDF or CSV. Perfect for product meetings, investor decks, and sales enablement.

Team Collaboration

Share live comparison matrices with your product, sales, and marketing teams. Everyone works from the same competitive truth.

Gap Analysis

Instantly identify feature gaps, parity opportunities, and areas where you have unique differentiation.

Feature Comparisons for Every Team

From product to sales, everyone benefits from clear competitive context

Product Roadmap Planning

Identify which features to build next based on competitive gaps, market expectations, and differentiation opportunities.

Sales Battlecards

Equip your sales team with accurate, up-to-date feature comparisons to win competitive deals and handle objections.

Marketing Positioning

Understand exactly where your product stands vs. competitors to craft compelling, accurate marketing messages.

Competitive Analysis

Build comprehensive competitive profiles showing feature parity, gaps, and opportunities across your entire market.

Create Feature Comparisons in 3 Simple Steps

No manual work required

1

Add Your Competitors

Enter competitor URLs and RivalMatrix automatically discovers and extracts their features from their website, pricing pages, and documentation.

2

Review AI-Generated Matrix

Our AI organizes features into logical categories and creates a clean comparison table. Customize categories, add notes, and highlight key differentiators.

3

Share & Export

Download as PDF for decks, export as CSV for analysis, or share live links with your team. Comparisons update automatically when competitors change.

Powerful Feature Comparison Capabilities

Everything you need for comprehensive feature analysis

AI-powered feature extraction from websites
Side-by-side feature comparison tables
Automatic categorization and grouping
Feature gap identification
Differentiation highlighting
Custom feature tagging
Historical feature tracking
Competitive feature alerts
White-label comparison reports
Export to PDF, CSV, and Excel
Embed comparison widgets
Multi-competitor comparisons

Frequently Asked Questions

How does the feature comparison tool work?

RivalMatrix uses AI to automatically scan competitor websites, extract their features, and organize them into comparison tables. You can then customize categories, add your own features, and generate professional reports.

Can I compare more than two products at once?

Yes! RivalMatrix supports comparing your product against multiple competitors simultaneously in a single comparison matrix. This is especially useful for understanding your position in a crowded market.

How often are feature comparisons updated?

RivalMatrix continuously monitors competitor websites for feature changes. When a competitor adds or removes features, your comparison matrix is automatically updated and you receive an alert.

Can I export the comparison matrix?

Absolutely! You can export your feature comparison matrix as PDF (great for presentations), CSV (for analysis in Excel), or share live web links with your team members.

Stop Building Spreadsheets. Start Building Strategy.

Join hundreds of product teams using RivalMatrix to understand their competitive feature landscape in minutes, not days.